Mobile Traffic – The Blessing & the Curse! Part 2

To share some of the help I gave to a KickassMarketer nick-named J-Sin in the http://Affplaybook.com (I got his permission first by the way).

I wanted to share a Skype dialog we had about some struggles he was having on Mobile and some pointers I gave him that might help you two.

I cover some of the challenges of Mobile Traffic in – The Blessing & the Curse! Part 1, that you need to understand before you go further. If you haven’t read that yet, go back and read that first. –> click here

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[6/21/2014 8:05:09 PM] KickassMarketer: Hi Jason.  ‘KickassMarketer’ connecting

[6/21/2014 8:05:54 PM] *** J-Sin has shared contact details with KickassMarketer. ***

[6/21/2014 8:06:01 PM] J-Sin: Hey KM

[6/21/2014 8:06:04 PM] KickassMarketer: Hey J-Sin good to meet

[6/21/2014 8:06:14 PM] J-Sin: yeah, great to meet you too!

[6/21/2014 8:06:38 PM] KickassMarketer: I’ve been following you a bit in the forums and consider you the forum authority on adult. It was cool to see you jumping in both feet into mobile

[6/21/2014 8:07:18 PM] J-Sin: honestly its been a bit of a ego killer 🙂 something good for me i’m sure but i didnt think mobile was going to be much different than desktop cpa offers

[6/21/2014 8:07:44 PM] KickassMarketer: LOL! It’s a beast I’ve been failing at taming (it’s untameable really) for 3+ years now

[6/21/2014 8:07:55 PM] J-Sin: its where all the traffic is it seems

[6/21/2014 8:08:00 PM] KickassMarketer: I jumped in early and we built a company around it

[6/21/2014 8:08:10 PM] KickassMarketer: have 50-100 (counting customer service) people now.

[6/21/2014 8:08:19 PM] J-Sin: wow! thats great!

[6/21/2014 8:08:21 PM] KickassMarketer: But it is a beast that changes daily

[6/21/2014 8:08:41 PM] J-Sin: so did I bite off more than I can chew jumping into SS first?

[6/21/2014 8:08:42 PM] KickassMarketer: just when you think you have a handle you get kicked in the groin

[6/21/2014 8:08:51 PM] KickassMarketer: SS?

[6/21/2014 8:08:54 PM] J-Sin: sitescout

[6/21/2014 8:09:37 PM] KickassMarketer: yeah, I think so. There are other networks that are good to start with. The game is the same most anywhere, but large platform media buys are a particularly tough one to nail down

[6/21/2014 8:10:06 PM] KickassMarketer: ZeroPark is a good place to start. Or for dating Greepoint ads is great. Both regular traffic and adult

[6/21/2014 8:10:21 PM] KickassMarketer: ZeroPark is owned by the company that built Voluum

[6/21/2014 8:10:35 PM] KickassMarketer: For dating I thnk Greenpointads would be a better bet

[6/21/2014 8:10:52 PM] J-Sin: OK great… so you told me what to stay away from… what countries would you suggest to a noob to start an offer on?

[6/21/2014 8:11:07 PM] KickassMarketer: They specialize in mobile pop-ups and interstitials. Have some other inventory too. I know the owner

[6/21/2014 8:11:20 PM] J-Sin: you got a ref link for GPA then?

[6/21/2014 8:13:22 PM] KickassMarketer: I’ll do better than that. I have an email…I’ll forward their latest insider email and the president’s name and email.

[6/21/2014 8:13:37 PM] J-Sin: Great… [J-Sin’s email omitted for privacy]

[6/21/2014 8:14:09 PM] KickassMarketer: [email protected] Mark Hurson. Tell him KickassMarketer sent you

[6/21/2014 8:14:23 PM] J-Sin: hahahah I know Mark… he’s old school adult

[6/21/2014 8:14:38 PM] J-Sin: small world

[6/21/2014 8:15:12 PM] KickassMarketer: I forwarded you the email

[6/21/2014 8:15:16 PM] J-Sin: thanks…

[6/21/2014 8:15:18 PM] KickassMarketer: Mark can get you set up

[6/21/2014 8:15:31 PM] J-Sin: is it self serve or agency-like?

[6/21/2014 8:16:59 PM] KickassMarketer: I think it would be wise to start there. You know adult & probably know dating. Now add in mobile’s crapload of traffic (assuming its quality) and you’ve got the perfect storm. I can’t personally vouch for the dating traffic, but I do buy from them and it converts. Talk to Mark, he’ll steer you in the right direction. Tell him what your up to and he will even give you tips on what, where, how, and when

[6/21/2014 8:17:26 PM] J-Sin: Great…

[6/21/2014 8:17:46 PM] KickassMarketer: It is kind of a hybrid platform. Their system is a bit underdeveloped, but getting better. They have a TON of traffic that converts which is hard to find and not everyone knows about them, so less competition

[6/21/2014 8:18:31 PM] KickassMarketer: I’ve got to jump off for a while to hang out with my wife. Been working all day. 🙂 It was great connecting. Hit me up if you see me on. I’d love to help any way I can.

[6/21/2014 8:18:47 PM] J-Sin: cool man… thanks! nice to meet you

[6/21/2014 8:19:10 PM] KickassMarketer: Best of luck!

[6/21/2014 8:24:08 PM] KickassMarketer: one other last tip…self-serve generally means sh#t-serve on mobile. It’s the crappiest of the crappy traffic usually.

[6/21/2014 8:24:15 PM] KickassMarketer: adios

So, there you have it.  A little more insight into Mobile Traffic and a few hidden tips and some traffic tip referrals. Don’t say I never gave you anything LOL!

Be blessed my friends!

KM